WINTER PARK RESORT

A variety of advertising & promotional pieces for Colorado’s longest continually operated ski resort. Work includes website design, promotional materials, billboards, van wraps, ski graphics, & apparel.

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WINTER 16/17 “SEIZE THE SEVEN” LANDING PAGE DESIGN:

“Seize The Seven” Campaign Logo, Colors, & Fonts: Grenadier

Goals: Winter Park was seeking a landing page that focused on educating their guests on the mountains seven distinct territories, while also increasing ancillary sales to individual business units.

Deliverable: A parallax scrolling landing page featuring promotions, the Seven Territories, mountain ambassadors, things to do in the valley, and custom parallax articles for each individual mountain ambassador.

Results: Winter Park Resort saw a large increase in sales during this season, and the resulting resort portfolio sold for $1.5 billion.

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WINTER 17/18 WEB LANDING PAGE DESIGN

Goals: Winter Park was seeking a landing page where guests could easily see all there is to do in Winter Park and plan their vacation. This page supports Winter Park as a destination while driving both resort and local ancillary businesses.

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BILLBOARD:

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SEASON PASS MAILER:

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CUSTOM FIT SKI RENTALS – VAN WRAP:

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WINTER PARK GROUPS – VENUE FLIER:

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’17 SPRINGTOPIA T-SHIRT:

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’18 UPHILL BATTLE T-SHIRT:

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SEVEN TERRITORY BUFF:

Created with elements from the badges of the Seven Territories of Winter Park Resort.

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SEVEN TERRITORY POWDER SKIS:

Created using photos from all Seven Territories at Winter Park Resort. The Territory badges are featured on the base. The skis were offered in Winter Park retail shops in spring 2016.